To live La Dolce Velveeta is to live a life of outrageous pleasure.
We helped the brand create its first-ever, pocket-sized dose of cheesy, melty goodness. A goes-wherever-you-do condiment packet that lets you elevate any bite with a squeeze of Velveeta. Because in the words of Stephen Colbert…
“Nothing says elevated like squirtable cheese you heat up with your ass cheek”
Press: LBB, AdAge, New York Post, Fast Company, The Late Show with Stephen Colbert
Vel2Go
Vel2Go
We designed the box and wrappers so they’re easy to store, easy to open, and ready for pleasure whenever you are. The perfect condom— ahem, condiment packaging.
Marjorie Vardo
Brooke Chai
Alec Milton
Sarah Fitzgerald
Mitchel Wojcik
Johannes Leonardo
Creative Director
Copywriter
Art Director
Designer
Photographer
Agency